Kinetic V5, the previous version of Kinetic Singapore's website, won many creative awards. However, clients had trouble accessing its portfolio of work and contact details. Kinetic V6 is a mea culpa in the form of a remorseful takeover of the previous site. Cue tongue-in-cheek apologies, while at the same time highlighting previously hidden links and new interactive elements.
Design Agency: Kinetic Singapore
Creative Director: Pann Lim
Associate Creative Director: Gian Jonathan
Art Director: Astri Nursalim, Sean Tan
Creative Technologist / Developer: Chan Wai Hsuen