In a novel interpretation of their biannual sale, BooksActually – in the spirit of sharing the joy of reading – is giving away free reads. Like any good book, this BooksActually sale with longtime collaborator Kinetic Singapore, comes with a good ol’ twist. While 25% off is offered for the books in-store (which is as good as giving away a quarter of each book for free), the same goes for online reads as well! This is effectively means you get to also choose from a range of diverse titles online and enjoy a free read of a quarter of each book.
Creative Director: Pann Lim
Creative Developer: Chan Wai Hsuen
Art Director: Gian Jonathan, Astri Williana Nursalim, Sean Tiang
Copywriter: Catherine Phua